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Dale Earnhardt Jr. To Leave DEI After Season

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Dale Earnhardt Jr. To Leave DEI After Season

MOORESVILLE, N.C. (CBS) ― Dale Earnhardt Jr. will leave the company founded by his late father at the end of the year in a shake-up certain to ignite a bidding war for NASCAR's most popular driver.

He told Dale Earnhardt Inc. on Thursday that he had decided to make the switch to another team when his contract expires, intent on going to a more competitive team.

"At 32 years of age, the same age my father was when he made his final and most important career decision, it's time for me to compete on a consistent basis and contend for championships now," Earnhardt said at a news conference. "I believe I'd have my father's blessing."

Earnhardt had asked for 51 percent ownership of the team now run by his stepmother, Teresa. Negotiations on a contract extension began before the season and have been tense all along. Earnhardt's sister, Kelley Earnhardt Elledge, had set a deadline to get the deal done by the end of the month.

"I'm sad that I have to leave some employees that I got close to, leave some relationships," Earnhardt said. "We're going to finish this year out, and I told my guys we're going to run hard. I don't want any excuses for us not giving our best effort. I plan on giving everything I've got like I always do, and hopefully that's what I'll get in return."

In a statement, Teresa Earnhardt said DEI will thrive following Junior's announcement.

"While we are very disappointed that Dale Jr. has chosen to leave the family business, we remain excited about our company's future," she said. "Dale and I built this company to be a championship contender, and those principles still apply. Dale Earnhardt Inc. will win. ... This company has a great legacy and a bright future, built on loyalty, integrity and commitment."

Now, Earnhardt must decide which team is the best fit for him. He said he would like to continue to drive Chevrolets, which will limit his options. It's also likely his primary sponsor, Budweiser, will move with him to the new team.

Earnhardt had a rough 2005 season where he did not qualify for the Chase for the Cup and finished 19th in the standings. He did have a stronger showing in 2006 by qualifying for the Chase and closed out the season in 5th place.

(© 2007 CBS Broadcasting Inc. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. The Associated Press contributed to this report.)